In a recent post on the official Google blog by Udi Manber he outlined that Google will be shedding some light on how it ranks its SERPs. Of course we all know of the infamous PageRank developed by founders Larry Page and Sergey Brin on which the core of Google’s search algorithm is based. In fairness this initial article does not shed much light other than the history and reasons for Google’s secrecy, which are well known and documented anyhow. Citing the usual reasons of secrecy for the sake of guarding its intellectual property from the compitetion and prevent spam and the system being abused or gamed. It makes for an interesting read none the less.
http://googleblog.blogspot.com/2008/05/introduction-to-google-search-quality.html
Tags: Google